“Alexa, order me a pizza!”: The mediating role of psychological power in the consumer–voice assistant interaction V Tassiello, JS Tillotson, AS Rome Psychology & Marketing 38 (7), 1069-1080, 2021 | 63 | 2021 |
How subjective knowledge influences intention to travel V Tassiello, JS Tillotson Annals of Tourism Research 80, 102851, 2020 | 48 | 2020 |
Are we truly wicked when gossiping at work? The role of valence, interpersonal closeness and social awareness V Tassiello, S Lombardi, M Costabile Journal of Business Research 84, 141-149, 2018 | 47 | 2018 |
How handwriting reduces negative online ratings V Tassiello, G Viglia, AS Mattila Annals of Tourism Research 73, 171-179, 2018 | 38 | 2018 |
Branding relationships in financial services: Paradigm shift in Mediterranean countries L Petruzzellis, S Romanazzi, V Tassiello Journal of Brand Management 18, 312-328, 2011 | 36 | 2011 |
How language abstractness affects service referral persuasiveness M De Angelis, V Tassiello, C Amatulli, M Costabile Journal of Business Research 72, 119-126, 2017 | 34 | 2017 |
Predicting consumers’ cheating behavior. The role of mental representation of goods and psychological ownership G Viglia, V Tassiello, S Gordon‐Wilson, L Grazzini Psychology & Marketing 36 (11), 1039-1045, 2019 | 13 | 2019 |
Typical wine choice and consumption in Apulia S Romanazzi, L Petruzzellis, V Tassiello Academy of wine business research, 2008 | 5 | 2008 |
The spirit of sauna: legitimating the Finnish place brand JS Tillotson, V Tassiello, AS Rome, K Helaniemi Journal of Place Management and Development 14 (3), 262-276, 2021 | 3 | 2021 |
Integrating health leadership and management perspectives: the MESH framework for culturally informed food design thinking and well-being promotion JS Tillotson, V Tassiello, S Bettany, B Laker BMJ Publishing Group, 2023 | 2 | 2023 |
Efficacia delle raccomandazioni online relative ai servizi C Amatulli, M De Angelis, V Tassiello Micro & macro marketing 27 (1), 39-56, 2018 | 1 | 2018 |
Who is the social coupon shopper? Understanding the drivers of social coupon adoption M Ieva, F De Canio, C Ziliani, A Tzannis, C Cantù, V Tassiello, ... Marketing at the Confluence between Entertainment and Analytics: Proceedings …, 2017 | 1 | 2017 |
Piattaforme digitali e rischio sociale nella condivisione di opinioni estreme V Tassiello, M De Angelis, C Amatulli Micro & Macro Marketing 26 (3), 391-410, 2017 | 1 | 2017 |
aiWOM: Artificial Intelligence Word-of-Mouth. Conceptualizing Consumer-to-AI Communication V Tassiello, C Amatulli, JS Tillotson, B Laker International Journal of Human–Computer Interaction, 1-13, 2024 | | 2024 |
The spirit of sauna JS Tillotson, V Tassiello, AS Rome, K Helaniemi Emerald, 2021 | | 2021 |
Viglia G, Tassiello V, Gordon‐Wilson S, Grazzini L. Predicting consumers' cheating behavior. The role of mental representation of goods and psychological ownership. Psychol … G Viglia, V Tassiello, S Gordon-Wilson, L Grazzini PSYCHOLOGY & MARKETING, 2019 | | 2019 |
Hi Alexa!: Robotic word-of-mouth and motives to talk with a conversational agent V Tassiello, M De Angelis, C Amatulli 48th EMAC Annual Conference-Proceedings, 2019 | | 2019 |
Experiential goods and consumer misbehavior. The role of psychological ownership. V Tassiello, L Grazzini, G Viglia, S Gordon-Wilson XV SIM Conference “I Percorsi identitari nel Marketing”, 1-6, 2018 | | 2018 |
Effectiveness of online referrals regarding services: the role of type of language and prior knowledge A Cesare, DA Matteo, T Vito Micro & Macro Marketing, 39-56, 2018 | | 2018 |
Condividere opinioni estreme: il ruolo moderatore delle piattaforme digitali e del rischio sociale. V Tassiello, M De Angelis, C Amatulli Micro & macro marketing 3, 391-410, 2017 | | 2017 |