An empirical model of attendance factors at major sporting events J Hall, B O’Mahony, J Vieceli International journal of hospitality management 29 (2), 328-334, 2010 | 169 | 2010 |
Brand salience for fast-moving consumer goods: An empirically based model J Vieceli, RN Shaw Journal of marketing management 26 (13-14), 1218-1238, 2010 | 60 | 2010 |
Using strategic philanthropy to improve heritage tourist sites on the Gallipoli Peninsula, Turkey: Community perceptions of changing quality of life and of the sponsoring … M Polonsky, J Hall, J Vieceli, L Atay, A Akdemir, M Marangoz Journal of Sustainable Tourism 21 (3), 376-395, 2013 | 29 | 2013 |
Foundations of consumption and production in the sharing economy WK Tham, WM Lim, J Vieceli Electronic Commerce Research 23 (4), 2979-3002, 2023 | 22 | 2023 |
A model of predictors of attendance at major sporting events JL Hall, GB O'Mahony, J Vieceli ANZMAC, 2009 | 19 | 2009 |
The measurement of the number, uniqueness and valence of brand associations across three product categories JM Vieceli Journal of Customer Behaviour 10 (3), 245-269, 2011 | 16 | 2011 |
An analysis of the antecedents of satisfaction for superannuation fund members H McDonald, J Vieceli, P Darbyshire Journal of Financial Services Marketing 8, 11-21, 2003 | 10 | 2003 |
Increasing loyalty in the arts by bundling consumer benefits E Hall, W Binney, J Vieceli Arts and the Market 6 (2), 141-165, 2016 | 9 | 2016 |
Conceptualising brand salience using memory theory J Vieceli, F Alpert Australasian journal of market research 11 (2), 32-38, 2003 | 5 | 2003 |
Extreme work in extraordinary times: the impact of COVID-stress on the resilience and burnout of frontline paramedic workers–the importance of perceived organisational support TL Tham, K Alfes, P Holland, L Thynne, J Vieceli The International Journal of Human Resource Management, 1-24, 2023 | 4 | 2023 |
Branding the individual H McDonald, J Vieceli Deakin University, 2005 | 4 | 2005 |
The inhibiting effect of brand salience on recall J Vieceli, B Sharp Australian & Newzealand Marketing Academy Conference, Auckland, Newzealand, 2001 | 4 | 2001 |
Marketing management J Vieceli, M Valos Atlantic Publishers & Distri, 2008 | 3 | 2008 |
Redefining brand salience using memory theory and implications for measurement J Vieceli, F Alpert Conference Proceedings, ANZMAC Deakin University, 2002 | 3 | 2002 |
Using smart technology to enhance the employee well‐being of paramedics L Thynne, P Holland, J Vieceli, TL Tham Asia Pacific Journal of Human Resources 61 (4), 933-951, 2023 | 2 | 2023 |
Findings from the survey on workplace climate and Well-being of Victorian Ambulance Workers (vol. 1) P Holland, J Viecelli, L Thynne, T Leng Tham | 2 | 2020 |
Did Workchoices deliver? Evidence from survey data K Saville, B Hearn-Mackinnon, J Vieceli Labour & Industry: a journal of the social and economic relations of work 20 …, 2009 | 2 | 2009 |
Salience effects on recall J Vieceli, B Sharp Deakin University, 2002 | 2 | 2002 |
Managing the sporting events environment: An empirical model of attendance motivations J Hall, B O'Mahony, J Vieceli Deakin University, 2010 | 1 | 2010 |
Brand salience and purchasing for consumer banking services: an empirically-based model J Vieceli, R Shaw Deakin University, 2008 | 1 | 2008 |