Követés
Matteo Montecchi
Cím
Hivatkozott rá
Hivatkozott rá
Év
It’s real, trust me! Establishing supply chain provenance using blockchain
M Montecchi, K Plangger, M Etter
Business Horizons 62 (3), 283-293, 2019
3002019
Thinking beyond privacy calculus: Investigating reactions to customer surveillance
K Plangger, M Montecchi
Journal of Interactive Marketing 50, 32-44, 2020
592020
Supply chain transparency: A bibliometric review and research agenda
M Montecchi, K Plangger, DC West
International Journal of Production Economics 238, 108152, 2021
382021
Artificial intelligence in retail: The AI-enabled value chain
K Oosthuizen, E Botha, J Robertson, M Montecchi
Australasian marketing journal 29 (3), 264-273, 2021
372021
A false image of health: How fake news and pseudo-facts spread in the health and beauty industry
A De Regt, M Montecchi, SL Ferguson
Journal of Product & Brand Management, 2019
302019
Reimagining marketing strategy: driving the debate on grand challenges
K de Ruyter, DI Keeling, K Plangger, M Montecchi, ML Scott, DW Dahl
Journal of the Academy of Marketing Science, 1-9, 2022
192022
Let It Go: Consumer Empowerment and User-Generated Content–An Exploratory Study of Contemporary Fashion Marketing Practices in the Digital Age
M Montecchi, K Nobbs
Digital Marketing and Consumer Engagement: Concepts, Methodologies, Tools …, 2018
172018
Little rewards, big changes: Using exercise analytics to motivate sustainable changes in physical activity
K Plangger, C Campbell, K Robson, M Montecchi
Information & Management 59 (5), 103216, 2022
162022
The underpinning strategies leading to high value perception of luxury fashion brands
A Roncha, M Montecchi
IUP Journal of Brand Management 14 (3), 7-21, 2017
142017
Strategic enablement investments: Exploring differences in human and technological knowledge transfers to supply chain partners
K Plangger, M Montecchi, I Danatzis, M Etter, J Clement
Industrial Marketing Management 91, 187-195, 2020
112020
Understanding Fake News: A bibliometric perspective
A Park, M Montecchi, MC Feng, K Plangger, L Pitt
Defense Strategic Communication 8 (Spring), 141-172, 2020
11*2020
An exploratory study of the motives and methods behind fashion brands’ use of Instagram
H Kontu, K Nobbs, M Montecchi, K Duffy
2013 Aalto University-GAMMA Joint Symposium in Helsinki, 71-75, 2013
72013
The effects of online consumer reviews on fashion clothing purchase intention: Peripheral cues and the moderating role of involvement
JA Dennison, M Montecchi
Advanced fashion technology and operations management, 318-347, 2017
42017
Practice co-evolution: Collaboratively embedding artificial intelligence in retail practices
F Bonetti, M Montecchi, K Plangger, HJ Schau
Journal of the Academy of Marketing Science, 1-22, 2022
32022
That’s So Instagrammable! Understanding How Environments Generate Indirect Advertising by Cueing Consumer-Generated Content
C Campbell, S Sands, M Montecchi, H Jensen Schau
Journal of Advertising, 1-19, 2022
32022
Consumers re-shaping luxury discovering new segments by listening to user generated content
M Montecchi, A Roncha, K Nobbs
2015 Global Fashion Management Conference at Florence, 59-61, 2015
32015
Depression at work: exploring depression in major US companies from online reviews
I Sen, D Quercia, M Constantinides, M Montecchi, L Capra, S Scepanovic, ...
Proceedings of the ACM on Human-Computer Interaction 6 (CSCW2), 1-21, 2022
12022
Insider Stories: Analyzing Internal Sustainability Efforts of Major US Companies from Online Reviews
I Sen, D Quercia, L Capra, M Montecchi, S ©ćepanović
arXiv preprint arXiv:2205.01217, 2022
12022
Entrepreneurship in the sharing economy: a bibliographic perspective
MC Feng, A Park, M Montecchi, K Plangger
International Review of Entrepreneurship 19 (1), 33-68, 2021
12021
MANAGERIAL PERSPECTIVES TO BRAND STORYTELLING TRHOUGH VISUAL SOCIAL MEDIA
H Kontu, K Nobbs, K Duffy, M Montecchi
2015 Global Fashion Management Conference at Florence, 509-511, 2015
12015
A rendszer jelenleg nem tudja elvégezni a műveletet. Próbálkozzon újra később.
Cikkek 1–20